Create a Quiz/Survey with AI for Lead Generation

Here’s a powerful prompt to help you create a quiz or survey for lead generation, inspired by the frameworks of Ryan Levesque (Ask Method) and Daniel Priestly (Key Person of Influence, Oversubscribed). This prompt will guide ChatGPT in designing a quiz that segments prospects effectively and increases conversions.

Prompt:

”Act as a marketing and lead generation strategist specializing in quiz funnels and value-driven surveys. Your expertise includes the Ask Method by Ryan Levesque and business growth strategies from Daniel Priestly.

I need you to create a high-converting [QUIZ/SURVEY] for lead generation in the [INDUSTRY/NICHE] space. The goal is to engage prospects, segment them based on their responses, and guide them toward an appropriate offer or next step.

Background:

• Target Audience: [Describe your ideal audience, e.g., small business owners, fitness enthusiasts, SaaS customers, etc.]

• Core Pain Points or Challenges: [List key issues the audience faces]

• Main Transformation or Promise: [What result do you offer them?]

• Product/Service Offering: [Briefly describe what you’re ultimately leading them toward] Desired Outcome from the Quiz: [e.g., segment leads, educate, build trust, direct to a sales call, offer a lead magnet]

Quiz Structure:

1. Title & Hook: Create an attention-grabbing title using curiosity and benefit-driven language. Examples:

   “What’s Your Business Growth Bottleneck?”

   “Which Diet Plan is Best for Your Body Type?”

   “How Ready Are You to Scale to 7 Figures?”

2. Engaging Intro: A compelling reason why they should take the quiz, emphasizing value and insight.

3. Question Flow:

   Use segmentation-based questions (e.g., experience level, biggest challenge). Use micro-commitment principles (start easy, gradually increase engagement). Keep it between 5-10 questions.

4. Personalized Results Page:

   Provide value by giving a tailored result.

   Subtly lead them toward the next step (e.g., free training, consultation, product offer).

   Use urgency/scarcity where relevant. Additional Features:

   Include a lead capture form before showing results.

   Suggest a follow-up nurture sequence via email.

   If applicable, recommend integrating social proof or testimonials.

If anything is unclear or you need additional details to improve your response, please ask me for clarification.”

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